The Making of Cheerios
Cheerios "The Making of Cheerios"
Another successful collaboration with our friends at Zeus Jones and Cheerios creating this video series about the making of Cheerios. We followed along as raw oats make their journey from small Canadian farms, down to the mill in Minneapolis, and on to cooking and boxing in Iowa.
Creative Director - Rachel Hardacre
Directors - Dominic Howes & Joel Weber
Camera - Joel Weber
Editor - Carlos Lamas
Writer - Dominic Howes